It is no secret that employees thrive in working environments where they feel valued. Employee engagement is a workplace approach to foster a valuable relationship between employees and the organisation in an aim to create optimal working conditions that enable employees' enthusiasm about their work, well-being and the organisation's goals and values.
New research has found that the largest generation in the global workforce are millennials. Yet, another study has indicated that 55% of these millennial employees are not highly engaged in their place of work. With low employee engagement, a number of additional issues arise such as high turnover, a lack of employee motivation and staff members who fail to contribute to the organisation in a meaningful way.
What many fail to understand is that employees carry a very similar expectation to that of consumers. This means that when employees start working at an organisation, they expect paths to personal growth, advanced learning journeys and easy access to meaningful information. This is why, by focusing on tools for training journeys, organisations can easily drive employee engagement.
Often enough, traditional training is not nearly as engaging as it should be. Through the use of modern technology and the right platform, training can be easily personalised or contextualised to deliver meaningful and engaging training material that is relevant to employees' experience.
In comparison to the engagement derived from traditional training, a digital approach to training through the use of an online platform has shown an abundance of beneficial engagement-driving factors for the organisation and its employees due to its convenient and versatile nature. Benefits include increased information retention, a healthier learning culture and improved employee experience.
Employee engagement and the employee experience are two workplace approaches that are very closely linked to each other. One of the easiest and most important ways to improve the employee experience is by increasing employee engagement, and vice versa. Employees cannot stay engaged in their work if their day-to-day work environment is unpleasant or difficult to thrive in. Organisations that invest in the employee experience, learn to accurately measure it, and use it to drive better employee motivation, are the organisations that gain the most in an era where finding and retaining qualified employees is a challenge. One of the key underlying success factors in keeping employees actively engaged is through the use of an effective online learning platform. This is because of digital's ability in flexible learning of time and place and consistency of content quality and delivery.
So, what are the key features of online platforms that lead to increased employee engagement? Let's take a look at some of these below:
With an increase in reliance on mobile devices, today's workforce wants the ability to complete training tasks from anywhere. Mobile learning allows employees to have access to information at their fingertips, quickly build skills and complete training on their own terms. With mobile learning, training content is readily available, and scheduled reminders can be set when employees are most receptive, which increases overall engagement.
Reinforcement and support are organisational behaviours that maintain employee engagement. Utilising a platform that marks answers digitally and provides results instantly enables employees to know where they excelled and where improvement is needed, creating internal motivation and support. By adopting a platform with this feature, employees will be actively engaged through all phases of training.
A recent study has shown that organisations that use microlearning for employee development see a 22% increase in retention of information compared to traditional learning. If training content is too much all at once, employees get restless and bored. Too short, and they won't have enough time to properly engage with the information being presented to them. By using the right training platform that supports the microlearning format, training is directly more effective and impactful.
It is well known that video is an incredible training tool for a number of reasons. Because video makes use of a variety of different learning styles, such as auditory and visual, the human brain retains information at a much higher rate when many senses are being stimulated. This is why employees retain 95% of the information when they watch it in a video format compared to 10% when reading it in text format. By looking out for platforms that support the hosting and creating of video training content, as well as interactive assessments to further the application of knowledge just learned, organisations are sure to drive engagement.
Studies have indicated that training is more effective and allows for better engagement when received in the employee's native language. Having an online platform that has the ability to support multiple languages is a key feature in allowing for better information processing and retention, which further enhances both the employee experience and -engagement.
With thousands of training platforms on the market, it's important to understand your organisation, it's requirements and your training goals. By implementing even some of the above-mentioned features in your selection process, you are bound to find the best learning management solution that will boost engagement in your business.
Contact Lesson Desk to get started by sending us a mail at learn@lessondesk.com or visit our website for more information.